Playbooks
Start a freelance copywriting business
Start a freelance copywriting business: Companies pay for words that sell, and you can show what you can do before you have a client. 1) Choose one thing to write: landing pages, emails or ads. 2) Rewrite three real pages or emails to show how you would do it, and put them on one page. 3) Set a price per project, not per hour.
The steps
- Choose one thing to write: landing pages, emails or ads.
- Rewrite three real pages or emails to show how you would do it, and put them on one page.
- Set a price per project, not per hour.
- Contact 10 small companies a day with one specific line you would change.
- Ask for results after each project, so your next pitch has numbers that are real.
- Keep a file of every line that worked.
Your first move in Cutline
Block an hour to rewrite one real landing page as a sample.
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Keep reading
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