# Start a newsletter

URL: https://gocutline.com/playbooks/start-a-newsletter/

Start a newsletter: An email list is an audience no algorithm can take from you. 1) Choose one topic and one reader, and describe the reader in one sentence. 2) Pick a free newsletter tool and set up a simple sign-up page. 3) Write three issues before you tell anyone.

## The steps
1. Choose one topic and one reader, and describe the reader in one sentence.
2. Pick a free newsletter tool and set up a simple sign-up page.
3. Write three issues before you tell anyone.
4. Send it to 20 people you know who fit, and ask each what they would change.
5. Post one useful idea from each issue where your reader spends time.
6. Send it on the same day every week.

## Your first move in Cutline
Block an hour to describe your reader and write the first issue.

## Copy this
> I am starting a short weekly email on [topic] for [reader]. Issue one is here: [link]. Would you read this every week? What is missing?

## Make it a block
[Add it to your week in Cutline](https://app.gocutline.com/?plan=Start%20a%20newsletter%2060%20min%20on%20Monday%20at%209): one click and the time is blocked.

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Cutline: Cutline is a weekly calendar and planner that turns time blocks into XP, levels and streaks. You plan your week in blocks, tick each one off when it is done, and see your progress on a social feed (the Floor) and a weekly leaderboard (the Arena). Planning and budgeting are free; paid plans add a badge, posting, messaging, shared calendars and lower selling fees, from $9 a month. Pro is free to try for 7 days.
Facts: https://gocutline.com/facts/ · Updated 2026-11-06