# A weekly planner for founders who have to do everything

URL: https://gocutline.com/for/founders/

Founders use Cutline to give every part of the company a time in the week: deep work on the product in the morning, sales and calls after lunch, and a fixed weekly review. Ticked blocks show where the hours really went, which is the first thing that drifts when a company gets busy.

## The founder week problem
Early on, a founder is the product team, the sales team and the support desk. Without structure, the loudest thing wins every day: messages, calls, small fixes. The work that moves the company (building, selling, hiring) waits.

## A founder week that works
- **Deep work first.** Three hours every weekday morning, before email, for the one thing only you can build.
- **Sales as a block.** One to two hours every afternoon for calls, follow-ups and outreach, so pipeline does not depend on mood.
- **One meeting day.** Push recurring meetings to one or two afternoons.
- **A weekly review.** Thirty minutes on Friday to compare the plan with what happened.
- **Training.** Five mornings at the gym is a block, not a wish.

See it laid out hour by hour in the [5 AM Founder template](https://gocutline.com/templates/5am-founder/), or the [Ship in 7 Days](https://gocutline.com/templates/ship-in-7-days/) week for launch weeks.

## What to measure
| Number | Why it matters |
|---|---|
| Deep work hours per week | The best predictor of what ships |
| Sales hours per week | Pipeline follows time |
| Cleared days | How often your plan survives the day |
| Planned vs finished hours | How realistic your planning is |

## Get paid from the same place
On any plan you can [send payment links](https://gocutline.com/features/payment-links/) to early customers from Cutline, through your own Stripe account, with 0% Cutline fee on Pro. Revenue this week and this month sits next to the hours that produced it.

## Questions

**How many hours should a founder plan per week?**
Plan only the hours you control. Most founders who time block plan 40 to 55 working hours and leave a buffer every afternoon for what comes up.

**Can my co-founder see my week?**
You can post your week on the Floor for people who follow you, and both join the Arena to compare finished hours. Each person plans their own calendar.

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Cutline: Cutline is a weekly calendar and planner that turns time blocks into XP, levels and streaks. You plan your week in blocks, tick each one off when it is done, and see your progress on a social feed (the Floor) and a weekly leaderboard (the Arena). Planning and budgeting are free; paid plans add a badge, posting, messaging, shared calendars and lower selling fees, from $9 a month. Pro is free to try for 7 days.
Facts: https://gocutline.com/facts/ · Updated 2026-10-23